SCOTT ZACAROLI, DIRECTOR + CREATIVE DIRECTOR

As the lead creative director of branded content for Mercedes-Benz, and one of the key authors of the brand’s voice in television and print advertising for the last decade, Scott’s experience in the luxury space is second to none. He continues his passion in the luxury automotive world with new branded content and television work for Cadillac. And his work for global financial names such as Citigroup, along with a myriad of smaller luxury brands in hospitality and fashion, demonstrates a unique understanding of this astute and discerning clientele. Scott also works as a director, ensuring continuity of vision from initial concept development all the way through final production.

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